AgentForce changes the pace of staffing

TASC, a leading staffing company in India and the Middle East, has taken a major technological step forward in its operations by implementing Salesforce’s AgentForce platform. This partnership with the world’s No. 1 AI CRM is unifying TASC’s sales, recruitment, and operational workflows, making them future-ready. The company has implemented two autonomous AI agents – a lead-sourcing agent and an outreach agent – ​​who are working with sales teams 24/7 to capture, qualify, and engage leads.

The lead-sourcing agent has already generated over 2,000 quality leads, while the engagement agent has increased email response rates sixfold. This system, combined with Tableau-based advanced analytics, is transforming TASC into a technology-first consultancy.

According to Mankiran Chauhan, Managing Director, Salesforce India, “AI is reshaping the future of work, and TASC is a prime example of this.” Richard Jackson, CTO, TASC, added, “We are poised to deliver exceptional customer convenience by providing fast, smart, and integrated workforce solutions.”

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